Outbound marketing programs struggle to effectively connect with customers, but with advanced analytics, these programs can be greatly improved.
- By Troy Hiltbrand
- April 19, 2016
Rulex provides a new generation of advanced analytics tools. We offer Upside's first impressions from a business briefing.
- By Fern Halper
- April 18, 2016
Streaming data offers an opportunity for real-time business value. Knowing the big names in streaming data technologies and which one best integrates with your infrastructure will help you make the right architectural decisions.
- By Jake Dolezal
- April 15, 2016
Balancing evidence and judgment in big data, preventing discrimination in your big data work, and the 4th big data "V": value.
- By Quint Turner
- April 15, 2016
Credit card fraud is on the upswing, impacting consumers and every company that handles credit card transactions. What can an enterprise do to prevent it and protect itself and its legitimate consumers?
- By Troy Hiltbrand
- April 14, 2016
Why data analysts must be data storytellers, plus innovative visualizations and 5 essential elements of a good BI tool.
- By Quint Turner
- April 14, 2016
Getting to know more about your customers can strengthen and solidify your relationships with them.
- By Wes Flores
- April 13, 2016
Two intriguing visualizations: an interactive experiment about user interfaces and a wave-generating toy.
- By Lindsay Stares
- April 13, 2016