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TDWI Upside - Where Data Means Business

Contributor: Steve Swoyer

Stephen Swoyer is a technology writer with more than 16 years of experience. His writing has focused on business intelligence, data warehousing, and analytics for almost a decade. He’s particularly intrigued by the thorny people and process problems most BI and DW vendors almost never want to acknowledge, let alone talk about.


All articles by Steve Swoyer

Amazon and Cloudera Make Big Moves

The performances of Amazon and Cloudera stand out from the pack in Gartner's new data warehousing Magic Quadrant. Both are oh-so-close to breaking through into leadership roles.

Open Source Intelligence: The Information Is Out There

Chances are, someone, somewhere has already experienced most of the same problems you're about to tackle. You'd be surprised how willing they are to talk about it.

Strange Love: How Marketing Will Learn to Stop Worrying and Start Loving IT

Increasingly, IT is involved as a partner with marketing, not a dictator.

What Google Gets Right about Marketing in the Cloud

There's good reason to believe Google's new cloud-based marketing analytics service could have a huge impact in digital marketing.

Transactional Safeguards: An ACID and BASE Primer

NoSQL technologies were developed to address the scaling and availability issues unique to Web application development. We explore the ACID vs. BASE dilemma for enterprises.

Logical Data [Warehouse] Architecture

What will tomorrow's information enterprise look like? One proposed architecture is the logical data warehouse, or LDW. The "D" in LDW might be something of a misnomer, however.

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